Increase Your Page Rank On Google Using These Link Building Strategies

Link Building could be tiresome and at times it might seem like a total waste of energy. Nonetheless, with time it could be one of the most profitable activities of your business. See, backlinks will increase your link popularity which in turn will increase your Google Page Rank.

Although Page Rank isn't the Alfa and the Omega of SEO, it is still an excellent indicator of exactly how popular your website is with the search engines. A large number of your Page Rank is determined by backlinks. You simply cannot increase Google Page Rank without getting back links to your site. This does not mean that you should just go out and begin adding links wherever possible as it won't help your ranking in the search engines. Below are 5 tips to effectively building links to your website.

1. Ensure that the links are relevant Google's bot continues to advance more and more with time and in the near future relevancy will be given top priority. Make sure you receive links from sites which are relevant to yours as they will have more linkjuice and will be worth more to you than links from unrelated websites.

2. Stay away from nofollow links Nowadays there are a number of sites that use the "nofollow" tag as a way to dissuade spammers who submit random and unrelated links all over the sites. Placing your link on these websites means that you will not be attributed with a backlink status and they will be of no use from an SEO standpoint.

3. Anchor texts are important Anchor text is very important in building quality back links. The anchor text is the text that contains the link and Google assigns a great deal of value to a link with anchor text. Using your keywords as anchor text in your back links is a good strategy to add linkjuice to your backlinks.

4. Get links from Sites with high Page Ranks Receiving a link from a high page rank site bears more value than a link from a low page rank site. Page rank value gets passed on to an outbound link from the top level URL. This means that, the home page URL bears the majority of the value and for that reason links from high PR sites are so in demand. If you're able to you should try and get links from high PR pages - they have even more value.

5. Concentrate on obtaining permanent backlinks Losing your high rank could be a lot more painful than not ranking at all. If you lose your backlinks it's very likely that your website will fall in the SERP's. If you employ services that offer a monthly link building subscription you might lose your rank if you cancel. The link velocity will fall and in turn your search engine ranking will fall along with it.

Don't be blinded by the little green bar which exhibits your Google page rank. It's infamously incorrect and can often be misleading - especially for low PR sites. Focus instead on building more quality backlinks. Ultimately every quality link counts so if you're consistent you'll boost Google Page Rank, acquire more traffic and make more income.